Accora Proiect
Client
Accora Proiect
Year
2024
Services
Branding & Visual Identity
Website Design
Consultation and Strategy
Credits
Images by akoya.mockups
Overview
Accora is a company specializing in technical installations across HVAC, sanitary, and medical gas systems. The challenge was to translate a complex, highly technical service offering into a clear, modern digital presence that communicates reliability and professionalism while remaining easy to navigate and understand.
Scope
The project involved creating a complete brand and web experience for Accora, covering both visual identity and digital presence. The scope included defining a cohesive brand direction, designing and structuring the website to clearly communicate complex technical services, and ensuring consistency across all touchpoints. In addition to the website, I developed a range of supporting collateral—such as email signatures, document templates, and business cards—to create a unified and scalable system used across day-to-day operations.
Role
Led the design process end-to-end, from brand exploration to website UI and implementation. Structured content and layouts to improve usability, and translated designs into a functional site using Squarespace. Collaborated with stakeholders to align the visual direction with business goals and ensure consistency across digital and print assets.
Wrap up
The project included branding exploration, logo systems, website UI design, Squarespace implementation, and supporting business collateral. I focused on creating a cohesive visual language that balanced technical precision with a clean, contemporary presentation across both digital and print touchpoints.
