Accora

Client:

Accora Proiect

Accora Proiect

Focus

Branding · Web Design

Branding · Web Design

Year:

2024

2024

About:

About:

Accora is a company specializing in technical installations across HVAC, sanitary, and medical gas systems. The challenge was to translate a complex, highly technical service offering into a clear, modern digital presence that communicates reliability and professionalism while remaining easy to navigate and understand.

Scope
Scope

The project involved creating a complete brand and web experience for Accora, covering both visual identity and digital presence. The scope included defining a cohesive brand direction, designing and structuring the website to clearly communicate complex technical services, and ensuring consistency across all touchpoints. In addition to the website, I developed a range of supporting collateral—such as email signatures, document templates, and business cards—to create a unified and scalable system used across day-to-day operations.

Role

Led the design process end-to-end, from brand exploration to website UI and implementation. Structured content and layouts to improve usability, and translated designs into a functional site using Squarespace. Collaborated with stakeholders to align the visual direction with business goals and ensure consistency across digital and print assets.

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